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Cracking the Consumer Code: How Behavioural Psychology Boosts Your Marketing Results
Ever wondered, why there is that catchy jingle stuck in your mind? Or even why there is that one pesky hash tagged social media ad that makes you want to buy a new phone case again? It’s all about behavioural psychology and marketing. It’s the understanding of...
Navigating Search Engines: Top 10 Search Engines for Maximum Impact
Navigating the Digital Landscape: Top 10 Search Engines for Strategic Marketing To Rebrand Sigma AVIT with a modern and relevant design aesthetic To Strategise and Execute Organic Social Media and Digital Marketing To Redesign the Company Website To establish Sigma...
Best marketing tools for a B2B company in 2023
As we begin the new year of 2023, B2B companies are faced with a vast array of marketing tools to choose from. With so many options available, it can be challenging to determine which tools will be the most effective for driving growth and staying competitive in the...
10 Best Practises for Your Digital Ad Strategy
As a marketer, you know that developing a robust digital ad strategy is essential to reaching your target audience. But with so many options and potential pitfalls, it can take time to figure out where to start. Never fear! We've compiled a list of the ten best...
10 Types of Blogs That Will Rank Well on Google
Marketers understand the importance of ranking well on Google. After all, organic traffic can be extremely valuable. But what kind of blog posts will help you achieve this? Here are 10 types of blogs that tend to rank well on search engines. If you're a marketer, then...
How to improve your Instagram Marketing performance?
Not so long ago, brands on Instagram used to measure a post's performance by the number of likes. But today, the norms have changed. Total engagement, follower growth, reach, most engaged hashtags, referral traffic and even story metrics are a part of the performance...
What is a Sales Kit and what are its benefits
I’m sure we’ve all seen a child who goes to school with a school bag. The child is expected to carry the bag, if she wasn’t carrying one, people might find it weird and ask the reason. The school bag contains textbooks, notebooks, pens, pencils, erasers and more;...
What is Digital Presence? Why does a business need it?
What is your digital presence? Digital presence is how your business appears on the internet. Your brand's digital presence is what people find when they search for your business online, and it includes: Your website Your social media accounts (LinkedIn, Facebook,...
6 Tips to Write Content for the ‘About Us’ Page
Having worked with multiple clients, we have realised that the “About Us” page is one of the most visited pages on a website. It provides credibility to the website by giving details about who you are, what you do and why someone should buy your product or services....